Wednesday, September 2, 2020

CONTENT ON THE INTERNET FREE OR FETTERED Essay Example For Students

CONTENT ON THE INTERNET: FREE OR FETTERED? Article Focus:This paper inspects the idea of the issue brought about by conceivably hostile material on the Internet and sums up current endeavors to manage content, alongside responses to those endeavors. 1. Presentation: what is the problem?Earlier a year ago, anybody could have been excused for accepting that the world had quite recently found the Internet, and that it had, all the while, reasoned that the Internet was inundated with obscene pictures, drugs data and general dangers to the wellbeing and great request of society. What was more regrettable was that no one gave off an impression of being responsible for this new wonder: in fact, it was gladly announced that nobody claims the Internet, with the exception of maybe the a large number of individuals all through the world who add to it in different manners. This is seen in numerous quarters as its significant advantage unreservedly accessible data from various sources yet it has additionally come quickly to be viewed in certain quarters as its most stressing highlight. Everybody with access to the necessary innovation is allowed to make material accessible through the Internet, and there gives off an impression of being no i nfluence over that material thus the cyberporn banter, among others, started on the WWW, in the media, and in governing bodies. Accordingly, recommendations have showed up which connect the utilization of the Internet with the Oklahoma besieging, fanatic political gatherings, the assembling of joy and different medications, and with the prepared accessibility of obscene pictures and these are on the whole issues which open libraries and schools are worried about as they move towards giving access to the Internet. There were likewise fears that it was too simple to even consider finding this material coincidentally (as unmistakable from intentionally looking through it out): again it was felt that there was a danger to the honest and the unwary, albeit an examination, announced in the Guardian paper, evaluated (Holderness, 1995) that the chances against finding an arbitrary explicit picture along these lines appear to be more awful than 70,000:1. Given that a notable British broadsheet paper as of late recorded the URL of a World Wide Web (WWW) website which included connects to eight supposed top rack magazines, unintentional revelation can be viewed as an issue, albeit a few reporters have denied this, saying it expects exertion to discover these locales and to download pictures, etc. Accidental recovery of hostile material is additionally more outlandish because of the expanding utilization of admonitions set toward the beginning of WWW pages: my ongoing examination proposes that the quantity of these notice signs seems to have developed extensively of 81 locales I explored, 45% presently have an admonition notice which, in addition to other things, expects clients to be over the time of either 18 or 21. Now and again, clients are expected first to enroll by citing a Visa number: this isn't utilized to charge for get to, just to check age, and a couple of locales have now started to cite the Communications Decency Act as a n explanation behind requiring verification old enough. !Scarcely any of different locales effectively forestall under-age clients from getting to the pages, yet at any rate there is no reason for not comprehending what the site contains. Obviously, many would contend that such admonitions will just serve to support get to, particularly by kids and youngsters. It isn't especially hard to locate this material in the event that one is deliberately looking. The grown-up notice board frameworks promote unreservedly in numerous magazines, including a portion of the now settled diaries for the Internet, while phone quantities of BBS and system addresses circle uninhibitedly in the newsgroups. On the WWW, the different web crawlers will recover Web pages with little trouble, utilizing catchphrases in complex inquiry systems. Teacher Harold Thimbleby recommended (Thimbleby 1995) finally years British Association meeting in Newcastle that 47% of the 11,000 regularly rehashed look were obscene, however it is essential to take note of this doesn't demonstrate what extent of the complete number of searches this speaks to: shockingly, Lycos won't discharge this data, so it is difficult to pass judgment on the overall degree of such ventures (Whitney, 1996). Along these lines, enter the word sex on the Lycos web crawler (which files more than 130 million extraordinary URLs, or Internet locations) and you will told that there are 30,976 archives containing that term. Be that as it may, of the initial 50 URLs recorded, 27 (54%) showed up not to contain explicit pictures, yet were rather either genuine conversations of sexual issues, copy sections of one website, arrangements of newsgroups on the Internet, and so on. Thus, a hunt on drugs discovered 92% of the initial 50 locales (17,504 were found) couldn't be considered as effectively promising medication use, and of the initial 50 archives recorded under explosives, 60% originated from associations with a genuine enthusiasm for explosives, for example, proficient establishments, and so on , albeit some of the rest of the destinations were portions of The Terrorists Handbook, which gives plans for bomb-production. The issue of precisely ascertaining the overall volume of possibly hostile material has confounded the Internet since its development previously got observable. It is too simple to even consider generating figures and afterward to utilize speculations and apply them to the entire of the Internet to make an inappropriate impression, however it is frequently this bogus observation which creates such a great amount of worry in guardians and lawmakers. This was a significant analysis of the examination by Marty Rimm a year ago which included in Time Magazine , and was likewise utilized by US representatives pushing through the Communications Decency Bill. Rimms study (Rimm, 1995) was deciphered by US Senators as demonstrating that 83.5% of the Internet comprised of obscene pictures, when in actuality he just broke down the grown-up locales and afterward stretched out his decision to the whole Internet. Looking at just grown-up locales, it was not really astonishing that he could profess to have discovered an enormous level of such pictures. A progressively exact figure has been determined by Hoffman a!nd Novak, who point out that short of what one-portion of 1% (3% of 11%) of the messages on the Internet are related with newsgroups that contain explicit symbolism. (Hoffman and Novak, 1995). The point gives off an impression of being that, while this material is accessible over the Internet, it isn't there in the amounts which a few people dread, however it is extremely hard to change dug in mentalities. An old buddy who is a school bookkeeper, let me know as of late that she is being given each consolation to give Internet get to. Her first inquiry was, But how would I stop the students discovering all the sex entertainment?. When one page with the looked for after material has been discovered, it is typically conceivable to connect from that page to others on a similar topic, similarly as one can follow references in a diary article. Some WWW pages are basically that: connections to other related pages, similar to reference indices of their subject. The end is that material which could give offense and which officials in the UK, USA, Australia, Canada, Germany and New Zealand (to name yet a portion of the nations effectively examining Internet content) are worried about is there, yet not in the amounts which a few parts of the mainstream media would have us think. Having said that, it creates the impression that a ton of utilization is made of these locales, particularly those giving the supposed obscene pictures, however a year ago. The Guardian likewise found that the explicit newsgroups produced substantially less traffic than, state a gathering posting openings for work (Holderness, 1995). In an ongoing investigation, I found a high of 58,198 gets to every day and a low of 198 for 12 arbitrarily picked locales: the normal day by day figure for these destinations was 14,578 gets to. Once more, this figure must be dealt with warily, as it may not, for each situation, speak to the quantity of people getting to the website, but instead the occasions text or a picture was!downloaded: a few gets to may bring about different downloads. A few locales guarantee gets to far in overabundance of this: one million or more in a couple of months has been seen. This elevated level of interest is likewise a contributory factor in the fast turnover of locales, which close down or are shut down routinely. The most continuous purpose behind conclusion is sheer over-burden on the server in question, which messes up different clients: 41% of locales shut down throughout one examination and the absolute most much of the time refered to reason (58% of cases) was framework over-burden. Worry over legitimate activity or penetrates of adequate use strategy will in general be less regularly refered to as purposes behind conclusion. The JANET Acceptable use strategy in the UK as of now forbids the utilization of JANET for a scope of materials, including the vulgar, criticism and copyright encroachment (UKERNA, 1995). We may likewise take note of that such destinations have a moderately short life expectancy: 87% had been shut down inside a half year of start-up and 43% kept going just 2 months or less. Up until now, we have considered Internet access to the material which has made most announced concern different gatherings, yet on the off chance that we are thinking about the topic of free or chained access to organized assets, we may likewise take a gander at a wide scope of material which could be dependent upon analysis on totally various grounds, if simply because of the quickly expanding requests being put on Internet data transfer capacity. Given that the first motivation behind the Internet was scholastic exploration, for what reason should such recreational material as home pages for football clubs, famous music gatherings, TV or an understudies interests and pastimes be permitted space on servers? Some place on the Internet, Im told, is a rundown of one youthful keeps an eye on CD assortment: is this a reasonable utilization of the assets? In the United States at any rate, the continuation of such destinations (too those containing the conceivably increasingly hostile mat erial) are defended under the First Amendment, and they are suggestive of the adjustment in the na!ture of the Internet from scholastic exploration instrument to multi-media

Saturday, August 22, 2020

A Lexical Phrase Grammar for ESL Essay Example | Topics and Well Written Essays - 1500 words

A Lexical Phrase Grammar for ESL - Essay Example A model is, from the meaning of sayings, we can see that they are solidified sentence structure in complex bits. This definition is doesn't depict its significance basing on its constituents (James, 1980). The genuine importance of figures of speech is only the expansion of its individual parts, for example, pouring down like there's no tomorrow, kick the container, and so forth these are simply typical expressions same as common English words and are in this manner treated as normal in ESL writings. Another genuine model are buzzwords. Despite the fact that they appear to be indistinguishable as colloquialisms they vary such that their importance can be gotten from its particular constituents (James, 1980).   Other types of expressions that are in a manner or another designed are the non-authoritative structures. These structures vary from figures of speech and adages in that, they comprise of all the more huge stretches of language just as their significance can be separated fr om single words it contains. e.g the drier the atmosphere, the more he prefers it;waste not, need not; down the bring forth; off his head (James, 1980). In this and such a case, the last piece which is off the head, can take different structures since it’s just a solitary method of finishing the example. Expressions, for example, on with the show, down with the ruler; can likewise finish the huge expression impeccably without changing the significance. From this model, we can take note of that it is a sort of example (ADV+PREPOSITION (with) + NP) (James, 1980). Just the relational word will in general stay steady while different classifications can be loaded up with other lexical things. This is the motivation behind why they are considered non-authoritative.

Friday, August 21, 2020

the Benefits of Introducing a Career Development Polic an Example of the Topic Government and Law Essays by

the Benefits of Introducing a Career Development Policy Report on the advantages of presenting a profession improvement strategy inside the organization you work for or have a top to bottom information on. On the off chance that such an arrangement is as of now set up, assess its adequacy. So as to prevail in the market, organizations need to guarantee they give productive administration of HR. Organizations can perform well just in such a situation when the entirety of the representatives can understand their latent capacity, apply their abilities and make adequate commitment to the advancement of the organization. Vocation improvement strategies are especially significant for those associations which need to be effective in the market. Be that as it may, their application in different organizations can be fairly questionable. Need exposition test on the Benefits of Introducing a Career Development Policy subject? We will compose a custom paper test explicitly for you Continue On one hand, vocation advancement arrangements can be over the top expensive for the organization since it needs to recruit notable teachers or specialists to give extra information to its workers. Just huge organizations may have the option to manage the cost of that, while little organizations probably won't have enough assets for such ventures. Littler organizations may in this way decide to put resources into other more certain advantages than representatives information, so as to accomplish the best assignment of their constrained assets. In any case, the interests in workers information can take care of extremely quick much of the time, and organizations should consistently think about this other option. By putting into the information and abilities of their workers, organizations advantage incredibly on the grounds that representatives efficiency increments quickly as the aftereffect of trainings. Workers become progressively certain and they can present a lot increasingly new thoughts, which will inevitably carry incredible advantage to the organization. For instance of an organization with an all around created vocation advancement arrangement, it is could be significant to inspect World Bank. This enormous organization is notable on the planet for its incredible profession advancement openings. The paper looks to examine profession improvement approach in World Bank and distinguish its adequacy. Building squares of profession advancement strategy is World Bank incorporate the accompanying ones: Profession advancement administrations are accessible for the entirety of the lasting representatives of the organization; Vocation improvement administrations are offered in a wide scope of circles, including 1-week direction program for any new worker, different sorts of PC courses, language coaching in the entirety of the dialects of the world (in enormous, moderate size, little gatherings or private mentoring), courses in interchanges, financial arrangement, neediness and a huge assortment of different subjects managing points of interest of a specific branch of the Bank; Profession improvement dependent on execution examination of representatives; Profession improvement dependent on a specific program as per which the worker got joined up with the Bank. The Bank yearly embraces huge financial plans for vocation improvement of the work force. As per the assessment of its official, workers are the most important resource of the Bank, and along these lines their profession advancement is number one need. Such approach gives points of interest both to each individual worker of the Bank and to the association when all is said in done in light of the fact that efficiency increases.It is imperative to stamp that each representative who works all day (or low maintenance, for example, an advisor) at the World Bank can pursue an enormous number of courses which he might want to take. A worker of the lower level is unquestionably not ready to go to courses which are structured explicitly for top-level administration, yet he is permitted to take any courses in the general rundown of the Bank. There may be a line for certain courses since they are continually popular, and a worker should trust that a couple of months will get into the specific c lass, however he is constantly free to pursue the class. Direction program is offered to any new representative in the staff, ignoring the capacities which he will satisfy. By going to the direction program, each representative can get some answers concerning the activities of the Bank, its approaches and prospects of the turn of events. Direction program last the entire week and each worker gets to know the top experts of the Bank running its specializations, and picks up everything about the Banks tasks. In the wake of experiencing the direction program, a worker can begin concentrating any language he is keen on, and he will be set in a gathering with the information level which answers his level. Each worker can take PC classes in programming which he is curious about with. Further vocation improvement of the representatives depends both on their wants and wants of their directors. Workers are allowed to pick courses as indicated by their own advantages, yet every now and then they need to take certain courses in light of the fact that their administrators think of it as fundamental, as the consequence of execution examination. Execution examination is presently one of the most significant issues in HR the executives, and World Banks directors give extensive regard for it with regards to vocation advancement issues. Bernardin Hall, Posner, Maroney Thomas and Bretz (1994) have all committed impressive regard for the improvement of hypothetical models of execution evaluation. In what capacity can a director of World Banks office make a decision about the need to advance either representative, increment of reduction his compensation, move him to another office? In what manner can the chief choose which worker needs extraordinary preparing or which can perform on the most elevated level without extra preparing? The most proficient instrument in such a case is execution evaluation. Whenever did effectively and based on productive techniques, execution examination can be useful for the assessment of representatives work. Organizations that plan to prevail in the present serious business condition must figure out how to recognize their most skilled workers for situation in key authoritative arrangements. To do this, directors ought to give more regard for amplifying the adequacy of execution evaluation frameworks. (Mcbey 1994: 23). Based on execution evaluation, World Banks administrators typically settle on choices about the need of certain preparation for specific representatives. PC aptitudes are critical for regulatory positions; in this manner, the vast majority of the workers involving these positions are required take 2-multi day seminars on PowerPoint, Lotus Notes, Excel, SAP and other learning programs. When the representatives become proficient in these product bundles, they can play out the entirety of the errands in their working environment significantly more productively. Representatives in proficient positions are regularly required to take courses associated with their situation (for instance, the individuals who take an interest in ventures managing financial strategy of Nigeria, are frequently required to take a 1-week course in the rudiments of monetary approach) or with the dialects of the office they are working at, (for example, Chinese language for the Asia and Pacific Department). Chiefs are normally required to take courses in correspondences, for instance, strife understanding. One of the most well known correspondences courses for senior level administration at World Bank is Art and Science of Strategic Communication. This course is introduced by notable teachers from Harvard and Wharton. Talk notes of the course are readied dependent on the course substance, yet in addition the activities which the members have been chipping away at. Consequently, preparing is marginally extraordinary each time another gathering of members takes it. In such a manner, the makers of the course put forth a valiant effort to make the learning program as effective as feasible for the members. The profession advancement instruments at World Bank additionally incredibly rely upon the kind of the task which the worker has. There are numerous approaches to get a vocation at the World Bank, and your profession improvement will be enormously affected by the idea of your entrance point. In the event that you find a new line of work at the Bank as an advisor, you will get an opportunity to take an interest in many learning programs, yet your profession potential may in any case be somewhat restricted. You should hold up until you get an increasingly stable situation to utilize the entirety of the accessible learning openings. In the event that you find a new line of work as a clerical specialist, you probably won't have the option to exploit proficient learning programs for quite a while. On the off chance that your first employment at the Bank is market analyst, or monetary expert, or correspondences official, or some other expert occupation, you will have boundless open doors for vocation advancement. For mid-vocation experts, the Bank offers an assortment of work contracts, either open-finished or term, in view of the business needs of explicit units. Looks are embraced universally for occupations that require worldwide viewpoint and experience and for which staff are relied upon to be all inclusive portable. Supervisors likewise employ locally when their work programs warrant it. (Business openings. Gotten to on February 26, 2006 at URL: www.web.worldbank.org). In any case, it is generally exceptionally hard to find a new line of work like that from the beginning. The most compensating section level position which one can get is a Young Professional. It opens the best skylines for profession advancement for a youngster. Youthful Professional Program is one of the most testing programs accessible at World Bank. It is hard to get chosen in it, however those individuals who get chose have actually boundless chances. As the World Banks site makes reference to, The Young Professionals Program (YPP) is a beginning stage for an energizing vocation in the World Bank. It is an extraordinary administration opportunity being developed, which offers a strong base to recognize a way and start a vocation in the World Bank, gives the adaptability to work in differen

Tuesday, May 26, 2020

Knowledge management is indispensable strategy today - Free Essay Example

For some decades ago, in business world, many companies had been successfully operated, and of course, many were eradicated out of the game. we can easily predict that the former firms might have good managers to run their business effectively, or such firms might have the right choice of offering goods and services that have high demand at that period, or it may be other factors contributing to their success such as employees skills, effective cost production and so on. For the later firms, the outcomes of these unsuccessful ones might be resulted from being lack of effective managers, or because of wrong goods and services they were offering, and etc. Today business world, in order to have long-lasting survival, in addition to effective managers, cost effective production, good employees, and right product choices, firms have to maintain, store, and enhance what their managers and employees know such as experiences about setting effective and efficient plan for their company and the way company is managed, understandings of customers , experiences about making products or services, and so on. In other words, knowledge of employees and staffs in the company must be maintained for the application of next generation. It is the truth that today firms are more focus on knowledge maintenance, especially in high technology industry in order to keep their position in the business world, and hence, knowledge management is one of the most important policy firms put it on priority among their goals and objectives. An in-depth analysis into this issue will provide you background of knowledge at different views, how knowledge management is performed in today business competitive industry, why it is important to entities, and its life cycle as well. Body Knowledge Suppose that two employees who have the same period working in a garment company but why their production is considerably different after a specific time? People may commonly answer tha t it is due to the difference of their working skills, knowledge, and experiences. Of course, we can easily realize that employee who has high production would have better skills, knowledge and experiences compared with the remaining one. It will be profitable if all employees are high production ones. The truth is that the more skills, knowledge, and experience employees possess, the more value the company will be added. That is why knowledge management will somehow play a major role in the company strategy. To understand about knowledge management, we have to know what is the knowledge. Imaging that we know how to cook a bowl of Hue-style-beef noodle, (a traditional food in Hue city, Thua Thien Hue province, Vietnam), the method and the skills we cook are considered as our knowledge. Therefore, knowledge can be come from physical ones such as books, newspaper, magazines, and etc, and hence people can learn cooking from any teaching-cooking boob. Besides, knowledge also can be d rawn from experiences of people. For example, a person does not learn cooking through a book, but from what he or she observes other cookers, and then he or she will have knowledge about cooking. To have more understanding about knowledge, lets us consider some views of knowledge. In Elias M. Award and Hassan M. Ghaziris view (2003), knowledge is defined as understanding gained through experience or study (1). For this definition, knowledge may come from familiarity with how to do a special work or also may draw from accumulating facts, procedures rules, or heuristics. It is also defined that knowledge is the process of translating information (such as data) and past experience into a meaningful set of relationships which are understood and applied by an individual (2) (Shelda Debowski, 2006). Looking at these two views, we can see that the formers view has a broader look and more succinct compared with the laters one despite of its short definition. As it has been mentioned abo ve, knowledge can be drawn from experience and study as well, but the thing is that what will we name knowledge from experience, and knowledge from study, making it easy to have a closer look at knowledge . If we want to have an in-depth understanding about knowledge, we have to know it in details, and It will be more understandable for readers if knowledge can be categorized. That is the reason why knowledge experts from different countries have categorized knowledge into two common types, the tacit knowledge and the explicit knowledge. It is not difficult for us to understand about tacit knowledge and explicit knowledge. Tacit means to be silent, and hence it might not be spoken out, meaning that if a person has tacit knowledge, he or she might not be able to hand it over to other people by the means of communication, or writing description and the like. In other words, it is the knowledge we know but we do not realize we have known , and how we know it, thus we might not be ab le to make it understandable . For instance, knowing how to drive a bike is what tacit knowledge is about because it is very difficult to teach people driving via any writing description. Indeed, we all know about how to drive it but we cannot teach others step by step, or by writing the process of how to write a bike. This results in that no books teaching about bike driving are published in the world. Talking about explicit knowledge, we can realize that explicit means to be clear and directed. Therefore, such knowledge can be learned via academic and technical methods such as books, writings, chatting, communicating, and the like. A person knows how to cook through direction from a book is the explicit knowledge. In order to specify what is belong to tacit knowledge, and what is belong to explicit knowledge, we should realize characteristics each type of knowledge possesses. According to Nonaka and Takeuchi (1995)(3),tacit knowledge has the following characteristics: It is the knowledge used to create explicit knowledge. It is best communicated personally through dialogue and scenarios, with the use of metaphors. It is the knowledge embedded in the mind of human. And the explicit knowledges characteristics are listed as follow: It can be codified and digitized in books reports and so on. It can be retrieved and transmitted more easily than tacit knowledge. Professor Ikujiro Nonaka (2011), in an interview with Vietnam Economist Times, characterized tacit knowledge as subjective knowledge that is difficult to express in word and explicit knowledge as objective and rational knowledge that can be expressed in words (4). All of these characteristics, it is better for us to summarize that tacit knowledge is subjective (only existing in ones mind)and explicit is objective (exist outside ones mind as a real thing) and rational. Knowledge management Imaging that in a specified time, a manufacturing company possesses a very good emplo yees and staffs, and hence reaches low production cost, meaning that it will add more value to the firm because products are produced at a low cost by such employees. After two or three decades, most of those employees and staffs are retired according to employment rules, and new employees will be recruited into the company. Of course, these new employees are not good as those who have retired in terms of skills, and awareness of production process. As a result, the company will somehow face high production cost, reducing companys income, and that becomes a problem for that company. We can easy realize that it is the problem of knowledge management. If that company initially had knowledge management plan, the problem might not came. Knowledge management is about managing knowledge, especially in today companies, helping them maintain knowledge that their current employees, staffs, experts, and all managers possess in order to survive and to have positions in today competitive mar ket. According to Kimiz Dalkir (2005), knowledge management is the process of applying a systematic approach to the capture, structure, management, and dissemination of knowledge throughout an organization in order to faster, reuse best practices, and reduce costly rework from project to project(5. We can consider that knowledge management can be standard for companies that have the same industry, but the knowledge management approach in these companies might be different in terms of size, operational style, power of the company. Apple corporation is a manufacturing firm(producing cellular phones, Ipads, computers, and etc) that has more power than other companies having the same industry to run knowledge management effectively. That is the reason, the company publishes new generations of Iphone, Ipad in every year. For small companies, knowledge management might not be well operated, this may be because they do not have enough capital to use for knowledge management or may be due t o their poor management style. The outcomes of effective knowledge management are quite considerable. It adds more value to companies, and helps companies keep its position in the competitive market. To improve knowledge management outcomes, one factor companies must consider is about their customers, and what customers need and what customers desire from the company will somehow contribute to companys advantages. Apple corporation has been aware about that factor, and hence, new features and favorite shape of Iphone are added to new generation, attracting customers to buy the new. Another factor companies should take a look at it is the product life cycle. If firms just concentrate on knowledge management but do not care about whether products they produce is out of date or not, the problem will come. Motorola corporation is an example, when become the global leader in pager market, leaders in the company effectively performed knowledge management strategy, and thus new generati on of pagers was published, but the problem is that pagers was out of date due to advent of cell phones. Therefore, product life cycle consideration will in some ways contribute to the outcomes of knowledge management. Leaderships and skills needed to enhance knowledge management process Who will be important to knowledge management must be considered if we want our company have good knowledge management strategy installed. Managers are necessary to knowledge management plan in a company. They play a very vital role in supporting, implementing, and encouraging employees of their company. Both middle and top managers might have direct management of these employees. Knowledge management plan will be effectively and efficiently planned , if managers have good skills on planning and are aware of the importance on knowledge management. Besides, managers have to focus on knowledge management cycle in order to reach the best knowledge management strategy. According to Nonaka and Take uchi(1995), there are four stages in the cycle of knowledge management. Managers should follow these stages. For example, the first stage managers can do is to gather personal skills of employees by the mean of socialization such as face to face communication. Managers should then convert these collected knowledge into meaningful ways that people can understand, that we call the process of externalization. Combination of these meaningful ways must be performed in order to reach a new form. The last stage is that managers have to encourage employees to extend the knowledge using their own tacit knowledge. If the four stages are well performed, the outcomes of knowledge management will be very considerable. Conclusion To sum up, knowledge management can be viewed as a new vital strategy of any entity in today competitive market as it adds more value to business and keep companys position in the future. That is the reason why many companies have concentrated on knowledge manageme nt. Footnotes: (1): Elias M. Award and Hassan M. Ghaziri, (2003), Knowledge Management, Prentice Hall. (2): Shelda Debowski, (2006), Knowledge Management, first edition, Sydney and Melbourne, John Wiley and Sons Australia. (3): Kimiz Dalkir (2005), Knowledge Management In Theory and Practice, Elsevier. (4): Ikujiro Nonaka ( April 2011), Drawing on Knowledge, Vietnam Economic Times, p.31.

Saturday, May 16, 2020

What Is the Definition of Art

There is no one universal definition of visual art though there is a general consensus that art is the conscious creation of something beautiful or meaningful using skill and imagination. The definition and perceived value of works of art have changed throughout history and in different cultures. The Jean Basquiat  painting that sold for $110.5 million at Sotheby’s auction in May 2017 would, no doubt, have had trouble finding an audience in Renaissance Italy, for example.   Etymology The term â€Å"art† is related to the Latin word â€Å"ars† meaning, art, skill, or craft. The first known use of the word comes from 13th-century manuscripts. However, the word  art and its many variants (artem, eart, etc.)  have probably existed since the founding of Rome. Philosophy of Art The definition of art has been debated for centuries among philosophers.†What is art?† is the most basic question in the philosophy of aesthetics, which really means, â€Å"how do we determine what is defined as art?† This implies two subtexts: the essential nature of art, and its social importance (or lack of it). The definition of art has generally fallen into three categories: representation, expression, and form. Art as Representation or Mimesis.  Plato  first developed the idea of art as â€Å"mimesis,† which, in Greek, means copying or imitation. For this reason, the primary meaning of art was, for centuries, defined as the representation or replication of something that is beautiful or meaningful. Until roughly the end of the eighteenth century, a work of art was valued on the basis of how faithfully it replicated its subject. This definition of good art has had a profound impact on modern and contemporary artists; as Gordon Graham writes, â€Å"It leads people to place a high value on very lifelike portraits such as those by the great masters—Michelangelo, Rubens, Velà ¡squez, and so on—and to raise questions about the value of ‘modern’ art—the cubist distortions ofPicasso, the surrealist figures of Jan Miro, the abstracts of Kandinsky  or the ‘action’ paintings of Jackson Pollock.†Ã‚  While representational art still exi sts today, it is no longer the only measure of value.Art as Expression of Emotional Content.  Expression became important during the Romantic movement with artwork expressing a definite feeling, as in the sublime or dramatic. Audience response was important, for the artwork was intended to evoke an emotional response. This definition holds true today, as artists look to connect with and evoke responses from their viewers.Art as Form.  Ã‚  Immanuel Kant (1724-1804) was one of the most influential of the early theorists toward the end of the 18th century. He believed that art should not have a concept but should be judged only on its formal qualities because the content of a work of art is not of aesthetic interest. Formal qualities became particularly important when art became more abstract in the 20th century, and the principles of art and design (balance, rhythm, harmony, unity) were used to define and assess art. Today, all three modes of definition come into play in determining what is art, and its value, depending on the artwork being assessed. History of How Art Is Defined According to H.W Janson, author of the classic art textbook, The History of Art, â€Å"...we cannot escape viewing works of art in the context of time and circumstance, whether past or present. How indeed could it be otherwise, so long as art is still being created all around us, opening our eyes almost daily to new experiences and thus forcing us to adjust our sights?† Throughout the centuries in Western culture from the 11th century on through the end of the 17th century, the definition of art was anything done with skill as the result of knowledge and practice. This meant that artists honed their craft, learning to replicate their subjects skillfully. The epitome of this occurred during the Dutch Golden Age when artists were free to paint in all sorts of different genres and made a living off their art in the robust economic and cultural climate of 17th century Netherlands. During the Romantic period of the 18th century, as a reaction to the Enlightenment and its emphasis on science, empirical evidence, and rational thought, art began to be described as not just being something done with skill, but something that was also created in the pursuit of beauty and to express the artist’s emotions. Nature was glorified, and spirituality and free expression were celebrated. Artists, themselves, achieved a level of notoriety and were often guests of the aristocracy. The Avant-garde art movement began in the 1850s with the realism of Gustave Courbet. It was followed by other modern art movements such as cubism, futurism, and surrealism, in which the artist pushed the boundaries of ideas and creativity. These represented innovative approaches to art-making and the definition of what is art expanded to include the idea of the originality of vision. The idea of originality in art persists, leading to ever more genres and manifestations of art, such as digital art, performance art, conceptual art, environmental art, electronic art, etc. Quotes There are as many ways to define art as there are people in the universe, and each definition is influenced by the unique perspective of that person, as well as by their own personality and character. For example:   Rene Magritte Art evokes the mystery without which the world would not exist. Frank Lloyd Wright Art is a discovery and development of elementary principles of nature into beautiful forms suitable for human use. Thomas Merton Art enables us to find ourselves and lose ourselves at the same time. Pablo Picasso The purpose of art is washing the dust of daily life off our souls. Lucius Annaeus Seneca​ All art is but imitation of nature. Edgar Degas Art is not what you  see, but what you make others see. Jean Sibelius Art is the signature of civilizations. Leo Tolstoy Art is a human activity consisting in this, that one man consciously, by means of certain external signs, hands-on to others feelings he has lived through, and that others are infected by these feelings and also experience them. Conclusion Today we consider the earliest symbolic scribblings of mankind to be art.  As Chip Walter, of National Geographic, writes about these ancient paintings, â€Å"Their beauty whipsaws your sense of time. One moment you are anchored in the present, observing coolly. The next you are seeing the paintings as if all other art—all civilization—has yet to exist...creating a simple shape that stands for something else—a symbol, made by one mind, that can be shared with others—is obvious only after the fact. Even more than the cave art, these first concrete expressions of consciousness represent a leap from our animal past toward what we are today—a species awash in symbols, from the signs that guide your progress down the highway to the wedding ring on your finger and the icons on your iPhone.† Archaeologist Nicholas Conard posited that the people who created these images â€Å"possessed minds as fully modern as ours and, like us, sought in ritual and myth answers to life’s mysteries, especially in the face of an uncertain world. Who governs the migration of the herds, grows the trees, shapes the moon, turns on the stars? Why must we die, and where do we go afterward? They wanted answers but they didn’t have any science-based explanations for the world around them.† Art can be thought of as a symbol of what it means to be human, manifested in physical form for others to see and interpret. It can serve as a symbol for something that is tangible, or for a thought, an emotion, a feeling, or a concept. Through peaceful means, it can convey the full spectrum of the human experience. Perhaps that is why it is so important. Sources Graham, Gordon, Philosophy of the Arts, An Introduction to Aesthetics, Third Edition, Routledge, Taylor and Francis Group,  New York.  Janson, H. W., History of Art, Harry Abrams, Inc. New York, 1974.Walter, Chip, First artists, National Geographic. Web. January 2015.

Wednesday, May 6, 2020

People Watching Movies For Different Entertainment

People watch movies for different entertainment reasons. Kids love to watch movies with their families, the movie props, and animation in the movie. Teens enjoy the characters, the content, and movies that aim towards them. Adults relish emotion, re-watching movies, and movies that remind them of their childhood memories. Movie genres such as comedy, educational and horror can fall into all these aspects. Even though some movies are poor acting or seem nonsensical to one, movie genre such as comedy, educational and horror, entertain differently for kids, teens, and adults. There are many varied types of genre movies that Hollywood producers produce to engage their audience. Comedy movies make people laugh throughout the movie. History and biography tell the story of the events that may have happened in a major event or the personal life of a person. Horror and thriller movies scare people keeping one on their toes throughout the movie. Many of these genres intertwine, such as Home A lone is a comedy and family genre. I Know What You Did Last Summer is a horror, mystery, and thriller all in one. Pearl Harbor is an action, drama, and history altogether. To emphasize, different genres of movies set out to entertain not always for in one way but many. These are a few of many movie genres and different groups of people who aim to watch various genres different reasons explained. Kids entertain by different genres of movies for different reasons. One way kids entertain isShow MoreRelatedDifferent Forms Of Entertainment For Many Different Types Of People1144 Words   |  5 PagesThere are many forms of entertainment for many different types of people. The two forms of entertainment that I would like to discuss are books and movies, both of which I love. Though both of these subjects have their differences, they also have similarities. Some of which we do not even think about. 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I also think that this could be cause people to become antisocial. Yes, social media can be nice to keep in contact with family that is miles away, but if it is overused and used for the wrong reason it can causeRead MoreAdvertising Of Advertising On Children1304 Words   |  6 PagesAdvertisements surround the daily lives of all people: children, adults, males, females, everyone is in some way affected by advertisements. Advertising is defined as a call to the public’s attention to a business, usually for the purpose of selling products and services, through the use of various forms of media, such as print or broadcast notices by Entrepreneur. Advertising is also a â€Å"line of communication† with customers to a company’s product. 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Tuesday, May 5, 2020

Ramses the Great Essay Example For Students

Ramses the Great Essay Ramses the Great In the Egyptian pyramids of Giza,Ramses the Great ruled as the greatest pharaoh of all times. Ramses the Great, also known as Ramses II, or justRamses, was born in 1304 B.C., and was given the namethe Justice of Ray is Powerful. He had the knowledge ofthe kingdom, and became the focus of the court at an earlyage. Ramses and his father spent most of their timetogether, and at age ten, Ramses became heir to thethrown. He took the thrown in the year of 1292 B.C. Thepharaoh lived over all other people in the kingdom. According to historians, the Nile river was the source of lifeto the Egyptians. The Nile river provided the Egyptianpeople with water, fish, and fertile soil to grow crops on. The peasant folk in Egypt lived on a diet of wheat bread,fish, and corn. Also, the death rates there were said to bevery high. When Ramses became pharaoh, he got manyriches. For example, Ramses had as many women as hisheart desired. The women did everything for Ramses,which includes dancing for him. Ramses II was the mostpowerful king in all of ancient Egypt, and his Queens werehis greatest supporters. Ramses had many wives, but heloved one particular wife the most of all of them. Ramsesthe Great was also known for his fighting. In 1275 B.C., hewent into battle with about 2,000 men. It was about noonon a spring day, and Ramses II was encamped with hisarmy near the city of Kadesh in Syria. He and his armywere planning a surprise attack on the Hittites. WhileRamses was waiting for his army to assemble, Hittitechariots showed up out of nowhere and attacked. Frightened, the Egyptian forces fled and left Ramses theGreat to face the enemy alone. Luckily, he escaped with hislife. Later, Ramses II had scenes from the battle carved ontemple was all over Egypt. According to the carvings,Ramses prayed to Amon, the chief Egyptian god, to savehim. He said, My soldiers and charioteers have forsakenme, but I call and find that Amon is worth more to me thanmillions of foot soldiers and hundreds of thousands ofchariots. After that, the carvings show that he rallied hisforces and had victory over the Hittites. Furthermore,Ramses II raised many monuments to commemorate all ofhis victories. Despite their battle, in 1284 B.C., Ramsesand the Hittites signed a treaty that set the borders of twoempires, which ended the costly struggle between them. Many historians believe that Ramses the Great is thepharaoh that is written about in the Bible. The story thatthey think Ramses might be in, is the one where Moses toldthe pharaoh to let his people go. Other people also thinkthat when Ramses died, he became a god. Ramses spentmost of his 67-year reign reviving the empire and fightingthe Hittites of Asia Minor. Ramses was 92 years old whenhe died, and was mummified and put into a temple. Theprocess of mummification took about 70 days. Three of thefour gods are carved in the side of a large temple, and aresaid to guard Ramses. The fourth god was the god of theunderground, so he remains in eternal darknessunderground, on the inside of the temple. History

Thursday, April 16, 2020

Theological Inquiry Night by Elie Wiesel Essay Example

Theological Inquiry: Night by Elie Wiesel Essay The Holocaust is without doubt the greatest human tragedy of the twentieth century. The literature surrounding Holocaust speak of the profound alienation of personality and loss of divine faith experienced by those affected. Those who survived to record these experiences are both lucky and unlucky. They are unlucky in that they had to continue to live the rest of their lives with tormenting memories and unanswered questions about human nature and God. Elie Wiesel is one such survivor, whose post-liberation life would be filled with mental anguish. In his seminal book Night, first published in Yiddish in 1955 and later appeared in English in 1960 we evidence how his faith in God as well as faith in humanity is challenged by the grave circumstances faced in German ethnic cleansing operations. The following passages will analyze how Wiesel’s faith in God and humanity is shaken to the core in the face of compelling circumstances and consequences. In a poignant passage in the poetically assembled book, Wiesel notes how, at one point during the life in the ghetto, taking care of his ailing father becomes burdensome. Already weakened by severe malnutrition and mental disorientation, his mind loses perspective and emotional connection with his father. He simply does not have the resources of empathy and solidarity to be able to care for another human. It makes him lament the forceful encampment that was the beginning of the great long ordeal: â€Å"Never shall I forget those moments which murdered my God and my soul and turned my dreams to dust. Never shall I forget these things, even if I am condemned to live as long as God Himself. Never.† (Wiesel, 1960) We will write a custom essay sample on Theological Inquiry: Night by Elie Wiesel specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Theological Inquiry: Night by Elie Wiesel specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Theological Inquiry: Night by Elie Wiesel specifically for you FOR ONLY $16.38 $13.9/page Hire Writer In a tragic turn of events, his father would be beaten to death by German guards, just two weeks before American army liberated his camp. Wiesel could hear the final shrieks of pain from his father from his slot in the upper deck. But he could not venture a thought or an action to mitigate his suffering. Even sacrificing his own life for his once beloved father was beyond him. This is a key passage in Night, for it reveals how the Holocaust had stripped the humanity of the victims as well. The â€Å"loss of humanity† with respect to the Holocaust, is thus, equally witnessed in the perpetrators and the victims of the great crime. Hence, much in contradiction to preaching in the covenant, Wiesel fails to take care of fellows of his community, most notably his father. But Wiesel’s is not the universal case, for there are those exceptional individuals who could must spiritual and physical resources to offer themselves in service to other weaker members of the ghetto. T his difference in behavior is not a consequence of moral convictions or volitional choices of the ghetto inmates. Rather, they just showcase the manifest act of God through the lives of the faithful. The following passage highlights how the inmates of the ghetto encouraged each other during grave times: â€Å"There’s a long road of suffering ahead of you. But don’t lose courage. You’ve already escaped the gravest danger: selection. So now, muster your strength, and don’t lose heart. We shall all see the day of liberation. Have faith in life. Above all else, have faith. Drive out despair, and you will keep death away from yourselves. Hell is not for eternity. And now, a prayer – or rather, a piece of advice: let there be comradeship among you. We are all brothers, and we are all suffering the same fate. The same smoke floats over all our heads. Help one another. It is the only way to survive.† (Wiesel, 1960) Elie Wiesel’s was brought up in an orthodox Jewish community that gave emphasis to religious observance and faithful understanding of the scriptures. This pre-eminence to God and belief in His benign will would be challenged to the core as Wiesel and other Jews are pushed ever further into the systematized abyss. But, instead of abandoning his faith completely, Wiesel gets new illuminations into his faith. In many ways, the experiences in the ghetto were part of a process of intimate acquaintance and assimilation into the essence of Judaism. Wiesel’s faith in God and the dictates of the covenant are neither weakened nor strengthened, but rather transformed into an understanding that is closer to the truth than what he began with. This is not to say that there were no moments of doubt and confusion in his mind. For example, at one point he asks, â€Å"Blessed be God’s name? Why, but why would I bless Him? Every fiber in me rebelled. Because He caused thousands of children to burn in His mass graves? Because he kept six crematoria working day and night, including Sabbath and the Holy Days? Because in His great might, He had created Auschwitz, Birkenau, Buna, and so many other factories of death?† (Wiesel, 1960) But these doubts served as precursors to a higher truth, that he was erstwhile not privy to. Hence, Night is a book full of troubling thoughts and questions for the faithful. Just as Elie Wiesel had undergone a severe examination of his faith, the illumination at the end of this process is a great reward. As Wiesel reminds the doubtful, that for all the great turmoil of those who perished and those who survived, there is a purpose not easily accessible to rationality. The survivors also have the responsibility to perpetrate the truths they came to understand through their memories: â€Å"For the survivor who chooses to testify, it is clear: his duty is to bear witness for the dead and for the living. He has no right to deprive future generations of a past that belongs to our collective memory. To forget would be not only dangerous but offensive; to forget the dead would be akin to killing them a second time.† (Wiesel, 1960) Reference: Wiesel, Elie (1960). Night. Hill Wang, 1960, (translated from the French by Stella Rodway), ISBN 0-553-27253-5.

Friday, March 13, 2020

Hemophilia in Queen Victoria’s Descendants

Hemophilia in Queen Victoria’s Descendants Three or four of the children of Queen Victoria and Prince Albert are known to have had the hemophilia gene.  A son, four grandsons, and six or seven great-grandsons and possibly a great-granddaughter were afflicted with hemophilia. Two or three daughters and four granddaughters were carriers who passed the gene to the next generation, without themselves being afflicted with the disorder. How Inheriting Hemophilia Work Hemophilia  is a chromosome disorder which is located on the sex-linked X chromosome.  The trait is recessive, which means that women, with two X chromosomes, must inherit it from both mother and father for the disorder to appear.  Men, however, have only one X chromosome, inherited from the mother, and the Y chromosome all men inherit from the father does not protect the male child from manifesting the disorder. If a mother is a carrier of the gene (one of her two X chromosomes has the abnormality) and the father is not, as seems to have been the case with Victoria and Albert, their sons have a 50/50 chance of inheriting the gene and being active hemophiliacs, and their daughters have a 50/50 chance of inheriting the gene and being a carrier, also passing it along to half of their children. The gene can also appear spontaneously as a mutation on an X chromosome, without the gene being present in the X chromosomes of either father or mother. Where Did the Hemophilia Gene Come From? Queen Victoria’s mother, Victoria, Duchess of Kent, did not pass a hemophilia gene to her older son from her first marriage, nor did her daughter from that marriage seem to have the gene to pass down to her offspring - the daughter, Feodora, had three sons and three daughters.  Queen Victoria’s father, Prince Edward, Duke of Kent, did not show signs of hemophilia.  There is a small possibility that the Duchess had a lover who had survived to adulthood though afflicted with hemophilia, it would have been highly unlikely that a man with hemophilia would have survived to adulthood at that time in history.  Prince Albert showed no signs of the disease, so he’s unlikely to have been the source of the gene, and not all the daughters of Albert and Victoria seem to have inherited the gene, which would have been true if Albert had the gene. The assumption from the evidence is that the disorder was a spontaneous mutation either in her mother at the time of the queen’s conception, or, more likely, in Queen Victoria. Which of Queen Victoria’s Children Had the Hemophilia Gene? Of Victoria’s four sons, only the youngest inherited hemophilia.  Of Victoria’s five daughters, two definitely were carriers, one was not, one had no children so it is not known whether she had the gene, and one may or may not have been a carrier. Victoria, Princess Royal, German Empress and Queen of Prussia: her sons showed no signs of being afflicted, and none of her daughters’ descendants were, either, so she apparently did not inherit the gene.Edward VII: he was not a hemophiliac, so he did not inherit the gene from his mother.Alice, Grand Duchess of Hesse: she definitely carried the gene and passed it to three of her children.  Her fourth child and only son, Friedrich, was afflicted and died before he was three.  Of her four daughters who lived to adulthood, Elizabeth died childless, Victoria (maternal grandmother of Prince Philip) was apparently not a carrier, and Irene and Alix had sons who were hemophiliacs.  Alix, known later as Empress Alexandra of Russia, passed the gene to her son, the Tsarevitch Alexei, and his affliction influenced the course of Russian history.Alfred, Duke of Saxe-Coburg and Gotha: he was not a hemophiliac, so he did not inherit the gene from his mother.Princess Helena: she had two sons who died in infancy, which might be attributed to hemophilia, but that is not certain. Her other two sons showed no signs, and her two daughters did not have children. Princess Louise, Duchess of Argyll: she had no children, so there is no way to know if she had inherited the gene.Prince Arthur, Duke of Connaught: he was not a hemophiliac, so he did not inherit the gene from his mother.Prince Leopold, Duke of Albany: he was a hemophiliac who died after two years of marriage when bleeding could not be stopped after he fell. His daughter Princess Alice was a carrier, passing the gene to her eldest son who died when he bled to death after an automobile accident.  Alice’s younger son died in infancy so may or may not have been afflicted, and her daughter seems to have escaped the gene, as none of her descendants have been afflicted.  Leopold’s son, of course, did not have the disease, as sons do not inherit a father’s X chromosome.Princess Beatrice: like her sister Alice, she definitely carried the gene.  Two or three of her four children had the gene.  Her son Leopold bled to death during a knee operation at 32. Her son Ma urice was killed in action in World War I, and it’s disputed whether hemophilia was the cause. Beatrice’s daughter, Victoria Eugenia, married King Alfonso XIII of Spain, and their two sons both bled to death after car accidents, one at 31, one at 19.  Victoria Eugenia and Alfonso’s daughters have no descendants who’ve shown signs of the condition.

Tuesday, February 25, 2020

Introversion and Extraversion as Personalities Essay

Introversion and Extraversion as Personalities - Essay Example In our modern day, the human race is eager to know their personality traits all of which tend to explain that human beings tend to associate themselves with. For instance Sigmund Freud's idea of ego, superego, and id and also Erick Erickson stages of personality development all of which can explain personality traits in different angles. However, this paper seeks to establish if there are differences between two personality types the extroverts and the introverts. This paper, therefore, begins with the assumption that extroverts and introverts are similar. In order for me to investigate this assumption and set the record straight, I read several articles and journals concerning personality which will inform my discussion (Cain, 24) This paper will outline the origin of the two personality traits, try to look at their difference, advantages, and disadvantages, and cite relevant examples and how these two types of personality can peacefully coexist with each other. Carl Jung describes introverts who as individuals who prefer their internal world of thoughts and feelings, dreams, fantasies and so forth. Jung states that† introvert is the state or tendency of being wholly or predominantly concerned with and interested in one’s own mental life.† Extroverts according to CarlJung are described as those who have the placed more emphasis on objectivity and surrounding influence. He claims that extroverts are more aggressive and social individuals. (Cain, 56) Carl Jung in detailing his model of human personality explains that introversion and extroversion are the ways in which humans respond to the world around them. Other adherent philosopher’s personality claims that one can have two personalities but one will outweigh the other. Carl disagrees completely he says that characters of introverts vary significantly with characters of extroverts. Hence need to find out if they are really different (Cain, 176).

Sunday, February 9, 2020

Operations Management - An Integrated Approach Case Study - 4

Operations Management - An Integrated Approach - Case Study Example The bank is concentrating on a customer-based change, in a bid to exacerbate its competitive advantage. Staffing, layout, and facilities are the critical targeted aspects in the customer service pursuit (Dan Reid & Sanders, 2005). The operations management should further account for an all-around treatment of operations components. These are quality, speed, dependability, flexibility, and cost (Dan Reid & Sanders, 2005). Since the bank is concerned with the customer aspect, the cost factor does not count in the required changes. However, it is important for the management to ensure that the bank operates within budget. The bank’s strategy to enhance its competitive advantage should target quality of its financial services, the speed of service at all levels, institutional dependability and flexibility of financial services to suit the different customers served. Facility upgrades will also complement these undertakings. A strategy tailored towards cutting costs rather than promoting customer service would require operational adjustments and re-adjustments where possible. Cutting on costs means that no additional costs can be incurred, and the already observed budget should be on the verge of declining. The improvements aforementioned in question two may need to be re-evaluated. The primary concern would be to enhance efficiency and effectiveness of the already functioning system in the bank. Facility upgrades may not be employed, but the quality, speed, dependability and flexibility aspects can be redesigned to become more efficient at the current or even lesser  budget.

Thursday, January 30, 2020

Fashion for a cause Essay Example for Free

Fashion for a cause Essay Having a ribbon on your outfit to support a cause is a thing of past. Today a brand needs to be more deeply involved with different social causes as well as provide us with fashionable clothes. But what is the primary motivation for a buyer in this scenario? Does he buy such products because he wants to support the social cause behind it or because of the product itself and the brand name it carries? Is it just a onetime buy? Is the consumer completely aware about the social concern the product is working for? Are the Indian customers ready to adopt such brands? Objectives 1. To understand if there is a direct relationship between the social concern factor and the brand equity of the product. 2. To know the primary motivation of the buyer of such brands. 3. To check the brand loyalty of these consumers for such brands. 4. To check if the consumers are aware of the social concern around which the product is being promoted. 5. To check if the consumers in India are ready to adopt such social brands. 2 CHAPTER 2 3 Review of Literature (Fernandez, 2013) ‘It is not how much we give, but how much love we put into giving,’ wise words by Mother Teresa. In today’s world that is fuelled by money, it is endearing to find people who try to fuel the world with love and so, it is in this nature that companies have started to verge toward campaigns themed with more ‘selfless giving‘. In the past few years there have been a trend towards various noble causes: charity events, concerts, and other philanthropic endeavours brought about by various companies in a number of industries. There are also a wide a number of advocacies that include: AIDS, HIV, cancer, global warming, gay rights, and many others, in need of charitable donations. And while the whole idea of fashion-brands-going-the-extra-mile-for-a-better-cause may give us the warm feeling and a restored faith in humanity, there is still that quiet looming reminder that in the world of business, nothing comes free. (Times of India, 2013) Fashion may be used to promote a cause, for example, to promote healthy behaviour, to raise money for a cancer cure, to raise money for local charities, for example a Juvenile Protective Association, (Martin, 2013) or to raise donations for a childrens hospitals. (Sultan, 2011) â€Å"Most people do not take the time to donate to the charities yet a small donation can make a very big difference in another persons life. The most important aspect of donating to charity is the fact that you will be helping out a needy person get basic human necessities improving a life in the process. † In today’s busy life not many people take out time to make donations and do charity work but everyone has time to buy new clothes and if buying these clothes can help someone in need wouldn’t that be worth it? (Singh, 2013) â€Å"The global appeal and charitable nature of stores like Being Human not only gives a unique shopping experience to the customers, but also gives them satisfaction of doing good. † The idea of following a film star always appeals to the masses. (Khan, 2013) â€Å"All fashion labels are about looking good, Being Human is also about doing good. † (Beig, 2013) â€Å"Wearing Being Human means you ‘look good, do good’ because you help people by the simple act of slipping on your clothes every day. † (Mandhana, 2013) â€Å"The ‘Being Human’ line is designed to offer comfort, quality and style while supporting an endeavour of good cause. † (Chase, 2009) In a study of how a clothing brands affiliation with a social cause would affect buyers spending habits the research team conducted a survey of Generation Y college students to find out how their support of an existing line of apparel, 7 For All Mankind, might change should the brand begin campaigning with, say, Breast Cancer Awareness. The study reported that both college men and women would hold such brands to a higher esteem in general, and 89% would likely switch from Brand A to Brand B if Brand B was associated with a socially/environmentally focused cause (assuming price and quality are held constant). Additionally, 72. 4% stated they had intentionally purchased a brand name product due to the fact that the brand was affiliated with a cause they agreed with. 4 (Markson, 2012) Purpose is being integrated into marketing efforts in more concerted ways and with favourable consumer response. According to Markson, the marketing world is coming to an understanding that purpose must carry as much weight in crafting an effective ad campaign as the traditional Four Ps of Marketing: Price, Placement, Product and Promotion. In the United States, after quality and price, social purpose (at 47 percent) ranks higher as a purchase motivator than brand loyalty (27 percent) and design and innovation (26 percent). In addition, if a brand of similar quality supports a good cause, 75 percent of consumers claim they would buy it and 76 percent claim they would recommend and share positive experiences about such a brand. Sixty-two percent of U. S. consumers say they would also switch brands if a brand of similar quality supported a good cause. Finally, U. S. consumers willingness to actually promote a brand that supports a good cause jumped 19 percent from 2008 (47 percent) to 2010 (66 percent). (Barkley Cause Survey, 2010) A full 88 percent of American men say it is important for a brand to support a cause. Such a finding points to a new masculine ideal taking hold, an evolution beyond the bad-boy tough guy ideal. American men are comfortable with having a good heart. Maybe they dont want to wear it on their sleeve. But they do want to contribute through their purchases, and in fact a majority demands it, 55 percent of men said they would switch brands from a company that did not support a cause to one that did. (Storm, 2013) Fashion is fun, but sometimes it’s more than that. Certain brands answer to a higher calling than simply making shoppers look fabulous and consumers seem willing to pay extra for it. According to Nielsen’s Global Corporate Citizenship Survey, 46 percent of consumers are willing to pay more for products and services from companies that give back to society. (Nielsen, 2012) New findings from a Nielsen survey of more than 28,000 online respondents from 56 countries around the world provide fresh insights to help businesses better understand the right audience for cause marketers, which programs resonate most strongly with this audience, and what marketing methods may be most effective in reaching these consumers. In the study, respondents were asked if they prefer to buy products and services from companies that implement programs that give back to society. Anticipating a positive response bias, respondents were also asked whether they would be willing to pay extra for those services. For the purposes of this study, Nielsen defines the â€Å"socially conscious consumer† as those who say they would be willing to pay the extra. Two thirds (66%) of consumers around the world say they prefer to buy products and services from companies that have implemented programs to give back to society. That preference extends to other matters, too: they prefer to work for these companies (62%), and invest in these companies (59%). A smaller share, but still nearly half (46%) say they are willing to pay extra for products and services from these companies. These are the â€Å"socially conscious consumers,† as defined by and focused upon in this report. Sixty three percent of global, socially-conscious consumers are under age 40, they consult social media when making purchase decisions and are most concerned about environmental, educational and hunger causes, according to a new study from Nielsen, a leading global provider of information and insights into what consumers watch and buy. 5 6 Few of the brands I came across during my research: 2. 1 Sseko Designs Mission and Impact on Sseko Designs official webpage: Sseko Designs uses fashion to provide employment and scholarship opportunities to women pursuing their dreams and overcoming poverty. To date, theyve enabled 33 to continue on to University. They provide employment (along with access to a comprehensive social impact program) to their team of 45 women in Uganda. And they do it all through a financially selfsustaining model. Issue 1: Female students, due to a lack of economic opportunity, are not able to continue on to university and pursue leadership positions in society. Solution 1: Sseko Designs provides employment during the 9 month gap between high school and university where high potential young women are able to earn and save enough money to pay for college tuition. 50% of their salary each month goes into a savings account that is not accessible until tuition is due. This ensures that their income goes towards education. This also protects the women in the program from the social pressure they often feel from their families to give away the money they are earning which can perpetuate the cycle of poverty. At the end of each term, Sseko Designs grants university scholarships that match up to 100% of the savings each woman has made during her 9 month session with Sseko. Issue 2: In a patriarchal and male dominated society, women are not afforded the same employment and economic opportunities as their male counterparts. Although 66% of the worlds labour is done by women, they own less than 1% of the worlds assets. As long as women are not afforded educational and professional equality, extreme poverty will continue to exist. Solution 2: For every dollar a women in a developing economy earn, she will reinvest 90% of it into her family. Empower a woman and you empower an entire community. In addition to providing employment to women working their way towards university, Sseko partners with women from all walks of life. Sseko employs university graduates who comprise the upper level management team. These are women that use their education, experience and voice to help shape their company. Sseko also works to provide employment for women who have aged out of the education system and have no other form of income generation. They partner with a local non-profit in Uganda that works with young women who have recently come out of the commercial sex industry. Providing stable, dignifying and fair wage employment is a key component to keeping women from entering back into prostitution. They believe that every woman has the capacity to end the cycle of poverty and that it can be done in a way that is fair, dignifying, honouring and life-giving. Issue 3: Although charities and non-profits play a vital and necessary role in all societies, sometimes charity and aid can play a negative role by enabling dependencies and damaging the local economies. Like any of us, our African friends need and desire opportunity, dignity, job creation and empowerment. Solution 3: Instead of treating the symptoms, they aim to address the deeper, underlying issues of extreme poverty. Although Sseko Designs has been built for the purpose of impacting a 7 specific social sector, they have chosen very intentionally to use a sustainable, self-sufficient business model to do this. Their hope is to help create industry and fair-trade with the belief that a large component of economic development lies in the business sector. They believe in the power of responsible consumerism. Instead of competing for limited donor dollars, they hope consumers will think about the story behind their stuff. If they considered the impact that each product they consume has on the lives of those who produced that product and chose to see consumerism as a force and opportunity for positive social change, they believe the world would be filled with beautiful products with even more beautiful stories. 2. 2 World Clothes Line Everyone loves the smell of a clean t-shirt. Or the feeling of a new sweatshirt, soft. Or the look of a brand new outfit, confident and ready to conquer the day. Yet every day, millions of people around the world do not have a clean change of clothes. No options. No choice. World Clothes Line is dedicated to helping them. World Clothes Line will match every item sold with a new item for someone in need. Therefore, when customers purchase merchandise for themselves, they also provide clothing for others. In January 2010, World Clothes Line was born. 2. 2. 1 Their Vision As given in their name, their vision is to clothe the world. At World Clothes Line, they give clothes to people who need them. Through the generosity of their customers and dedication of their team, they hope to spread their message and continually help others. Their shoot for the stars goal is to create an active clothing collection for every country of the world. 2. 2. 2 Their Clothes Their styles are basic: t-shirts, sweatshirts, pants. Their main concerns are functionality, protection, and comfort. The designs are unique. They find that most people are inspired by the world. Every World Clothes Line collection is designed specifically to reflect its countrys people and culture. World Clothes Line is a socially conscious brand. All items are manufactured sweatshop-free at fair wages with environmentally-friendly practices. 8 2. 2. 3 Why Clothes? Clothing is one of our most basic needs. It ranks among air, food, water, and shelter. Clothing provides protection from the elements, reducing the effects of sun exposure, wind rash, and frostbite. It also provides defence against diseases, many of which are spread through mosquitoes and other insect bites. Proper clothing contributes to cleanliness, comfort, ease of movement and overall health. The simple act of changing and washing clothes can prevent infection, chafing, skin disorders and the spreading of viruses. However, in cases of extreme poverty, clothing is often one of the first needs to be ignored. Statistically, more than one billion people in the world live on less than one dollar a day. Almost 2. 7 billion people (thats 40% of our population) survive on less than two dollars per day. In such circumstances, daily necessities like food and water take top priority. Clothing, which can be reworn, therefore is reworn. Day after day. After day At World Clothes Line, they make clothes their number one priority. 2. 3 No One Without N. O. W: One At A Time No One Without water is their non-stop mission. Every product in a purchase provides clean water to one person for 25 years through a concrete Bio-sand filtration system and their partnership with Thirst Relief International. Studies have proven that these filters effectively remove more than 90% of bacteria and 100% of the parasites found in untreated water. Nearly one billion people lack access to clean water and each year 2. 5 million people die from contaminated water, 90% are under 5 years old. The World Health Organization has declared a worldwide water crisis among the worlds poorest people. Society has conditioned us to be overwhelmed with statistics and the quantity of need in the world. The easy thought process is to say theres too much and Im only one person. By taking one step at a time, one day at a time, one person at a time, theyre breaking down numbers and they believe in the power of one. 9 No One Without has aligned themselves with the Thirst Relief mission: To overcome death and disease resulting from the consumption of contaminated water by providing safe, clean water to those in need around the world. 2. 3. 1 Why Water? The solution to the clean drinking water need is found in the concrete Bio-sand filter. The Biosand filter has the ability to produce safe, clean drinking water from both contaminated surface water, and ground water sources. As a result, the simple yet affective technology provides a long-term, sustainable and economical drinking water solution to those in poverty stricken areas around the world. Thirst Relief International currently has Bio-sand filter placements in Brazil, Cameroon, Kenya, Rwanda, Tanzania, and Uganda. No One Without will follow Thirst Relief International around the globe on the quest for clean water. 10 2. 4 TOMS In 2006, American traveller Blake Mycoskie befriended children in a village in Argentina and found they had no shoes to protect their feet. Wanting to help, he created TOMS, a company that would match every pair of shoes purchased with a pair of new shoes given to a child in need. One for One. Realizing this movement could serve other basic needs, TOMS Eyewear was launched. With every pair purchased, TOMS will help give sight to a person in need. One for One. Over the past seven years, theyve listened and learned with every pair of new shoes given. With the support of their amazing network of Giving Partners and the continued support of their community, theyve reached this major milestone and proven that business can fuel good and sustain giving. They have seen remarkable results with shoe giving. Shoes are helping improve school attendance and enrolment. Theyre combined with screenings to combat malnutrition. Theyre given in conjunction with medication to fight hookworm. Further, their model is one that can work beyond shoes. Since they launched TOMS Eyewear, theyve helped restore sight to more than 150,000 individuals around the world. And they look forward to finding new ways to help others. They currently make Giving Pairs in Ethiopia, Kenya, Argentina and China. Within two years, they will produce one third of their Giving Shoes in the regions where they give them. By producing more shoes locally they will create and support jobs in places where they are needed. They are testing production in India and are looking to expand manufacturing in Africa and other regions. In Haiti, they are in the early stages of getting production off the ground. Theyve also partnered with local artists to create a line of hand-painted shoes for their customers helping create and support jobs in a place where they also give. And theyre looking to offer more styles that feature locally produced textiles. Their sight giving empowers communities and supports sustainable eye-care organizations in the developing world. They work with locally based organizations that train residents to provide professional care. So its an investment in clinics, people and even local jobs. 11 2. 5 Common Threadz Common Threadz is a non-profit organization helping orphans vulnerable children in developing nations to reach their full potential through the empowerment of the children, their caretakers the local grass roots community organizations that support them. 2. 5. 1 School Uniforms for Orphans Vulnerable Children This was the first initiative that Common Threadz created in 2008. For every t-shirt or bracelet that they sell from their Shop to Help Store, they give a school uniform to an orphan or vulnerable child (OVC) so they can go to, or stay in school. Some of the children they care for had been refused schooling for not being able to afford a uniform. Uniforms are a requirement in most schools in Africa and they want to make sure that all these children have the chance to go to school, make friends and learn so that they can reach their full potential. Since the inception of this program, hundreds of uniforms have been handed over to OVC’s. Typically a uniform will last a year and so there is an ongoing need for uniforms. As the caregivers they continuously work to identify the OVC’s in need and as support for this program grows, they plan to hand over many more uniforms in the future. 2. 5. 2 Orphan and Vulnerable Children (OVC) Mentor Program They currently operate a mentor program in Obanjeni, South Africa. This program teams responsible and employed adults from the local community with orphans and vulnerable children (OVC’s) as role models on a one-to-one basis. Each of their mentors supports many children, meeting with each child for at least one hour per week. The mentors spend time helping with homework, chatting about personal hygiene, advising on healthy lifestyles and most of all, listening to the child. In some cases these mentors have come back to them to report abuse and a child has had to be moved to a place of safety and the police and social workers are called in. The mentors are their ears and eyes in the community. The program has rolled out with many young children and teenagers benefiting greatly. Still in its infancy, this program has been a great success and will be replicated and expanded moving forward. 2. 5. 3 The Feeding Program Common Threadz provides the funding and nutritional guidance for grassroots non-profit organizations in rural South Africa, such as Siyathuthuka Obanjeni, to provide daily meals to over 200 orphans and vulnerable children (OVC’s) that they have identified in the area. Proper nutrition is a fundamental need for the children to grow and learn and although the government says that it’s a child’s right not to go hungry, this is far from the reality for many thousands of children in South Africa. This program has grown from its inception last year when caregivers began to cook three meals a week for children after school. Now an employed cook prepares a cooked meal every day for the children to eat after school and in April 2010 they started to provide high protein porridge for the children to eat on their way to school, as the teachers have indicated that it is very difficult for the children to concentrate when they are hungry. 12 Once again this program has much room to expand and reach many more needy OVC’s but it would not be possible without the support of their customers. 2. 5. 4 Shoes for Kids This program complements the School Uniforms Programme by providing new school shoes to barefoot children in need, namely orphans and vulnerable children (OVC’s). School uniforms might give these children entrance to school, however many of them walk for up to four hours a day to go to school barefoot. A new pair of school shoes is usually the only new pair of shoes most of these children will ever receive and for most of them it will be the only pair of shoes they will own. All it takes is $10 to provide an OVC with a new pair of shoes so that they can go to school with confidence. 2. 6 Threads for Thought What began as a small business manufacturing and marketing graphic tee shirts that were made exclusively from organic cotton, gave back to charity, and promoted a cleaner environment, or advocated for peace, has grown into a complete lifestyle brand. They have never deviated from their primary mission, to promote a sense of responsibility for those who share this world with us, but rather than simply broadcasting that message on the front of tee shirts, the company has incorporated those principles into their very existence. 2. 6. 1 How their threads are sustainable Threads 4 Thought fabrics are made using the most sustainable materials possible such as organically grown cotton and polyester derived from recycled water bottles. Their fabrics are dyed using low impact dyes whenever possible often the water used in the dye process is purified and then reused rather than being discarded. 13 2. 6. 2 Organic Cotton vs. Conventional Cotton ? ? ? ? ? ? ? Organic cotton is 90% less toxic than conventional cotton. Conventional cotton crops use more than 25% of all the insecticides in the world and 12% of all the pesticides while growing on only 2. 5 % of cultivated lands in the world. Organic cotton uses untreated seeds that are never genetically modified while conventional cotton uses genetically modified seeds, hurting the crops soil over time. Organic Cotton plants stay strong through crop rotation and retain water efficiently due to increased organic matter in the soil. Conventional cotton plants use synthetic fertilizers. Organic Cotton fields use seasonal freezes and water management for defoliation. Conventional cotton does this through the use of toxic chemicals. Weeds are physically removed by hand hoeing and cultivation. Farmers use beneficial insects and trap crops to control pests. Conventional cotton uses a toxic aerial spraying technique. 2. 6. 3 Turning Plastic into fashion 1. The plastics are sorted according to colour and SNV plastics. 2. Next, the plastic goes through a sterilization process. Then, it is dried and crushed into chips. Next, liquefaction occurs under high temperatures, as a mixture of the recycled chips and some new plastic from petroleum derivatives are melted together to form a smooth, syrup-like material. 3. The first threads are formed when the liquefied material is forced through holes and exposed to air. The hardened threads, called tow, then go through a strengthening process. 4. The drawing process strengthens the molecular bonds of the tow; the tow is pulled to double their size and then shrunken. 5. The threads then go through a dryer where they develop a woolly texture. The texture is inspected for strength and thickness, and then spun into a finer yarn that is then ready to be dyed and knit into fabric. 14 2. 7 147 Million Orphans Profits from 147 Million Orphans are directed to the 147 Million Orphans Foundation, where they are given to Love+ 1 Projects and feeding programs. The 147 Million Orphans Foundation was created to impact the lives of children through the provision of food, water, and medicine. They invest directly in projects that help provide these basic needs to those who desperately need it, and most of their projects occur in Haiti, Honduras, and Uganda. As with any good foundation you must lay one brick at a time. Whether that is a medical clinic in Haiti, homes in Honduras, Water Wells in Sudan, or a store house full of food for Uganda, they want to show the love of Christ. The rebuilding of the wall in Nehemiah was accomplished by people just doing their part and helping others to do theirs. The Love+ 1 projects are steps in rebuilding, and they would love for us to be a part of the rebuilding. 2. 7. 1 During 2012 and 2013, the Love+ 1 Projects Included: ? ? ? ? ? ? ? ? ? ? ? ? ? ? Provided funding for over 100,000 meals for children in Uganda, Haiti, and Honduras Helped to build clean water wells in Sudan and Honduras Provided funding for HIV education and medicine in Uganda and Haiti Provided funding for a vehicle, appliances and kitchen construction for an orphanage in Haiti Funded the construction costs of 27 homes in Mt. Olivos, Honduras for displaced families. These 2 bedroom, concrete homes with running water are allowing families to remain intact and raise their children in a healthy environment. They are building a strong community, including a school and a weekly worship service. Provided over 150 cans of formula to an infant feeding nutrition program in Haiti Raised $200,000 of the $250,000 needed for construction of the Love+ 1 Medical Centre in Gressier, Haiti where there are currently no medical or dental facilities available to the 35,000 residents. This centre will include a doctor’s office with a pharmacy, a dental office, an urgent care clinic, and an operating room. This clinic will be located on land adjoining a school that currently serves over 400 children. Raising the final $50,000 and beginning construction of the Love+ 1 Medical Centre in Haiti – a 5,000 square foot facility with medical and dental facilities for a community of 35,000 people with no medical care. The medical facility is expected to open in October 2013 with ongoing funding needs for supplies and equipment. Construction of a tilapia pond for the community of Mt. Olivos, Honduras. Completion of the construction of all homes in Mt. Olivos, Honduras. Formula for an infant feeding and nutrition program in Haiti Food and medicine to children in Uganda, Haiti, and Honduras Bedding and supply needs for an orphanage in Uganda Food to children in Tennessee through a weekly backpack program 15 2. 8 I Am A Star I AM A STAR is built on a solid foundation of trust and collaboration. It is rooted in the Somali diaspora communities leadership, and it makes room for the solidarity and creativity of motivated people everywhere. Together, theyre providing relief in Somalia, and shining a light on a culture of poets, artists, mothers and fathers, children, innovators, farmers, businesspeople. Each one, a star in his or her own right. Perched on the very tip of the Horn of Africa, Somalia has suffered two decades of hardship, violence and displacement. Its estimated that 25% of the countrys population have fled their homes, traveling to Kenya and Ethiopia or to other parts of Somalia. Since the summer of 2011, the country has faced a crippling food crisis. Between 50,000 to 100,000 Somalis have died as a result. US Secretary of State, Hillary Rodham Clinton called it the most severe humanitarian emergency in the world today-and the worst East Africa has seen in decades. Thanks to the spirit and efforts of the worldwide Somali Diaspora and other compassionate individuals, organizations and governments, relief is getting to people who need it. Donors have looked past the negative imagery of Somalia in the media and sent their support. That support has saved the lives of mothers and fathers, children, poets, artists, innovators, farmers, businesspeople, human beings. But there is still so much that needs to be done in Somalia. The famine has ended, but 1 in 5 Somali children are still malnourished. 2. 5 million people are still dependent on food aid in order to survive. It will take an investment of time and great effort to shake off the legacy of 20 years of war and unrest in Somalia. The country has the worlds lowest rates of school enrolment, and experts estimate that 18% of children born in Somalia will not live to age 5. 2. 8. 1 With Support from: ? ? ? ? ? ? ? ? ? ? KNAAN 4Real IDEO Pivotal Labs Heroku Music for Relief Mataano Chef Roble Co. Faarrow Mosaic 16 2. 9 Soles 4 Souls Soles4Souls is a global not-for-profit institution dedicated to fighting the devastating impact and perpetuation of poverty. The organization advances its anti-poverty mission by collecting new and used shoes and clothes from individuals, schools, faith-based institutions, civic organizations and corporate partners, then distributing those shoes and clothes both via direct donations to people in need and by provisioning qualified micro-enterprise programs designed to create jobs in poor and disadvantaged communities. Based in Nashville, Tennessee, Soles4Souls is committed to the highest standards of operating and governance, and holds a four-star rating with Charity Navigator. Founded in 2004, Soles4Souls is a global not-for-profit institution dedicated to fighting the devastating impact and perpetuation of poverty through the distribution of shoes and clothing. Soles4Souls distributes shoes and clothing in two ways. Most new items collected primarily from corporations and retailers are given directly to people in need, both in the U. S. and overseas. The organization has relationships with several of the world’s leading apparel brands, which provides Soles4Souls with new but non-marketable overstocks, returns, discontinued models and other shoes or clothing items. At the same time, Soles4Souls receives millions of articles of used shoes and clothing that have been collected by individuals, schools, faith-based institutions, civic organizations and corporate partners. After sorting items in its national warehouse system, Soles4Souls typically sells the used shoes and clothing, as well as some new items allocated by manufacturers, to carefully selected micro-enterprise organizations. These both private and non-profit companies are contracted to provide shipping, financing, inventory, training and other support to ultrasmall businesses in countries like Haiti where there are virtually no jobs to generate personal income. Through the collection and sale of used (and new) clothing and shoes, Soles4Souls helps create self-sustaining jobs that generate desperately needed revenues throughout those communities. The sale of footwear and apparel to support micro-jobs also provides the majority of funding to sustain Soles4Souls operations and further expand its donations of new shoes and clothing. 17 2. 10 FEED FEED Projects mission is to create good products that help FEED the world. They do this through the sale of FEED bags, be